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Please note that Monday, May 15 consists of pre-convention meetings, digital service workshops, the Entertainment & Technology Law Conference, and the Industry Jam 2. The full program will take place Tuesday, May 16  through Thursday, May 18.  
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Wednesday, May 17 • 3:00pm - 3:50pm
The New Face of A&R – How To Find Hits and What Happens Next

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A&R executives are being forced to change their game. Today, the search for talent is not only more reactive to market conditions, but also more reliant on data. Services like BuzzAngle, Next Big Sound and Crimson Hexagon are quickly becoming essential tools for music discovery as are social media metrics from the likes of YouTube, Spotify, and Pandora, and others. During this panel, we’ll talk about the roles of traditional A&R versus A&R research, showcasing how important each one is to the music business decisions being made on a day-to-day basis. We’ll touch on record label signing decisions; how playlists on Spotify are made; and how this data effects the live music space. 


Moderators
avatar for Steve Robertson

Steve Robertson

SVP of A&R, Atlantic Records
Robertson is the long-time Atlantic A&R exec who focuses on the signing and development of rock and pop artists. Since joining Atlantic, Robertson’s signings include Shinedown and Paramore, along with emerging artists such as Meg Myers and Vinyl Theatre. His first post at the label was Director of... Read More →

Speakers
avatar for Michael Howe

Michael Howe

VP of A&R, Warner Bros. Records
Michael Howe is currently VP of A&R at Warner Brothers Records. He relocated to Nashville in the summer of 2016 after living and working for many years in Los Angeles. Previously, Howe has worked at ASCAP, Epic Records, Virgin Records, Downtown Records and Publishing, and Capitol Records... Read More →
avatar for Chris Martignago

Chris Martignago

Director of A&R Research, Atlantic Records Group
Chris Martignago started out as a musician/songwriter, touring in bands for several years before attending Full Sail University for a Bachelor's in Music Business. While at Full Sail, Martignago worked for companies including Florida Music Festival, Cirque Du Soleil, and AEG Live. Full Sail is where he met Sr. VP of... Read More →
avatar for Matthew Morgan

Matthew Morgan

Agent, CAA
Matthew Morgan specializes in Creative Artists Agency’s (CAA) contemporary client roster, providing strategic counsel on concert tours and festival event bookings in the Plains and Southeast of the United States. Along with his colleagues, Morgan oversees festival touring activity for the Los Angeles, New York, and London offices and works closely with other CAA agents in the motion picture, television and new media departments to create exciting opportunities for CAA clients. Morgan has been instrumental in directing agency activity for CAA clients Zac Brown Band, The Script, Michael Franti... Read More →
avatar for Victoria Nugent

Victoria Nugent

Sr. Director of Research & Analytics, Warner Music Nashville
Victoria Nugent is currently Sr. Director of Research & Analytics at Warner Music Nashville.  A graduate of Indiana University’s Kelley School of Business, she began her career with the Nielsen innovation practice in Cincinnati, OH, focusing on new product development and volume forecasting for CPG companies including... Read More →


Wednesday May 17, 2017 3:00pm - 3:50pm
209/210 (CC)

Attendees (235)