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Please note that Monday, May 15 consists of pre-convention meetings, digital service workshops, the Entertainment & Technology Law Conference, and the Industry Jam 2. The full program will take place Tuesday, May 16  through Thursday, May 18.  
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Thursday, May 18 • 11:00am - 11:50am
Are Consumers Keeping Up With Today’s Music Discovery Landscape?

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Amazon Alexa, Facebook, Google Home, Pandora, Spotify, Tumblr, YouTube… the list of today’s music discovery tools goes on and on. Although the landscape is changing, is consumer behavior keeping up? With all of these new tools, why does AM/FM and Family & Friends remain at the top of all recent consumer discovery studies? This panel, will look at historical data on how consumers have discovered music over the past decade, talk about the tools on the list today and discuss what they expect to see in the future.


Moderators
avatar for Russ Crupnick

Russ Crupnick

Managing Partner, MusicWatch
Russ Crupnick is Managing Partner of MusicWatch, Inc., a company dedicated to marketing research and industry analysis for the music and entertainment industry. MusicWatch evolved from services formerly offered by the NPD Group, where he served in several executive roles. Crupnick founded... Read More →

Speakers
avatar for T. Jay Fowler

T. Jay Fowler

Director of Product Management, YouTube
T. Jay Fowler is the Head of Music Products at YouTube. He manages teams that are focused on creating amazing experiences for music fans, helping artists grow and engage their fanbase, and aiding them drive revenue on and off platform. Prior to YouTube, Fowler was the Head of Product at the award-winning music subscription service, MOG, which later sold to Beats Electronics in 2012. Then, he stepped into the role of Sr. VP of Product... Read More →
avatar for John Shomby

John Shomby

Director of Nash Programming, Cumulus Media
John Shomby has been the Director of Nash Programming for Cumulus Media since March 2016 after 13 years in Norfolk/Virginia Beach, VA as Director of Programming and Operations for Max Media’s 5 station cluster including country WGH-FM, classic hits WVBW-FM, CHR WVHT-FM, All Sports WVSP-FM and Gospel WGH-AM. Shomby has held positions at... Read More →
avatar for Jonathan Shuford

Jonathan Shuford

Program Director, iHeartMedia
Jonathan Shuford is the Program Director for one of the most successful Top 40 stations in the country — iHeartMedia’s 107.5 the River in Nashville.  A 14-year radio veteran with previous programming stops in Mobile, AL; Tulsa, OK; and Louisville, KY, Shuford has been with iHeartMedia for nearly a decade and in Nashville since 2015. iHeartMedia has been instrumental in helping... Read More →
avatar for Tatiana Oliveira Simonian

Tatiana Oliveira Simonian

Head of Partnerships, Tumblr
Tatiana Oliveira Simonian is the Head of Partnerships at Tumblr, overseeing all media and entertainment verticals, including branded partnerships. In past lives, she built the music division at Twitter pre-IPO, was a digital marketing exec at Disney Music Group and created the so... Read More →


Thursday May 18, 2017 11:00am - 11:50am
206 (CC)

Attendees (123)