Linda Bloss-Baum is the Senior Director of Industry Relations at SoundExchange. In that role, she drives awareness and visibility for SoundExchange across multiple channels related to performance and music entertainment. Prior to joining SoundExchange, Bloss-Baum served as an independent consultant for recording artists through her agency, LBB Creative Strategies, and ran the Warner Music Group office in Washington, D.C. for six years. She is also an adjunct professor at the KOGOD School of Business at American University, where she teaches a class on “Protecting the Creative Class in the Digital Age.”